The Muse Is an Excuse [Unthinkable Ep. 004]

Jay AcunzoBlog, Podcast0 Comments

episode 4 chase jarvis elliott bell the muse

We’ve got an EPIC episode today. (Literally — I open this episode reading an epic poem…) How often do we think we need some kind of external inspiration to strike? Why do we call upon “the muse” so often as creative individuals? And are we thinking about this all wrong? On today’s show, we first go Outside the Echo Chamber … Read More

The Story of Wooden Nickel Shorts, a Parody Group with Takedowns of Google, Twilight & More

Jay AcunzoBlog, Podcast0 Comments

wooden nickel shorts

Slingshot episodes are an every-other-week miniseries within the Unthinkable show. The goal is to profile people who create side projects that lead somewhere surprising. In this episode, Dan Milano shares the story of his sketch comedy channel Wooden Nickel Shorts. Listen and Subscribe Now: iTunes | SoundCloud | Stitcher Thank you to Rightside Shirts for supporting Unthinkable. Rightside offers apparel designed by … Read More

What Do Creative People Mean by “Craft” Anyway?

Jay AcunzoBlog2 Comments

creative craft

When someone utters the phrase “care for craft,” what do you hear? “That person gives several damns about their work” — right? And what do you see? Maybe you picture someone dutifully whittling a piece of wood. Maybe you think of a brewer holding up their beer to the light to examine it. Maybe you see a writer bent over a … Read More

What Does It Mean to Be Craft-Driven? [Unthinkable Ep. 003]

Jay AcunzoBlog, Podcast4 Comments

unthinkable podcast 3 craft-driven

In today’s episode, we start with a comparison of two activities: eating ice cream and sweeping your floor. By understanding someone’s motivation and how they approach a given task, we can more easily navigate the business word as creators who simply want to create great work. And as it turns out, there’s a word to describe all those people who … Read More

Carving the White Whale

Jay AcunzoBlog, Podcast0 Comments

carving the white whale

Slingshot episodes are an every-other-week miniseries within the Unthinkable show. The goal is to profile people who create side projects that lead somewhere surprising. Today, we go deep into the meandering, hilarious story behind Erik Devaney’s attempt to carve a toy for his nephew.  Listen and Subscribe Now: iTunes | SoundCloud | Stitcher   Thank you to Rightside Shirts for supporting … Read More

How a Simple, Silly Blog Turned into Every Writer’s Dream Career

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neil ep 2

The following is a reflection on Episode 2: Side Projects, featuring Neil Pasricha (1000awesomethings.com, bestselling author, TED speaker). Read about that episode here, or listen now: iTunes | SoundCloud | Stitcher In June 2008, Neil Pasricha did something that took about 2.8 seconds, but it changed his career forever. His life had grown increasingly uncertain. His marriage was on the rocks; he’d just moved to a … Read More

The Power of Side Projects [Unthinkable Ep. 002]

Jay AcunzoBlog, Podcast1 Comment

episode 2

In today’s episode, we start with how humans send space probes deep into outer space … which of course ties right to our work as creators. Obviously… Then, we hear from the defender and apostle of Awesome, Neil Pasricha. He’s the creator of the blog 1000awesomethings.com, is a New York Times bestselling author, a TED speaker, and the author of the … Read More

Want to Be More Creative? Find a Creative Workout

Jay AcunzoBlog0 Comments

unthinkable episode 2

Most of us have probably heard of Rafael Nadal. But have you ever heard the story about his arms? There’s something kind of strange about his muscles. Here’s the deal: Nadal is a left-handed tennis player, and because he’s a lefty and a professional who play tennis constantly, his left arm has gotten noticeably bigger and stronger than his right. … Read More

The 2 Fundamental Elements of Every Great Content Creator

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The Fundamental Elementsof Great Content Creators (1)

The following is a reflection on Episode 1: Quality vs Quantity. Read about that episode here, or listen via iTunes, SoundCloud, Stitcher, or anywhere you get your podcasts. If I assigned 12 writers the same article, they’d each submit a wildly different draft. Even if I provided the headline and a basic outline for the piece, no two articles would … Read More